The executive talks to WWD about getting an early start to the day, the tech she's excited about now and finding balance in ...

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

Flipkart first ventured into the ‘kidult’ genre with its 2011 campaign, 'No Kidding. No Worries'. which helped it stand out ...

A Boston startup that promises to measure the effectiveness of physical ads like billboards and subway ads is now profitable ...

This change made our ads more relatable, and we saw a noticeable increase in engagement. The lesson? Always focus on the customer’s pain points and show them how your product can make their life ...

Plan, execute and optimize your Black Friday strategy with Brevo’s comprehensive checklist, covering everything from planning to profit.

An Evansville police affidavit says former Vanderburgh County Commissioner Ben Shoulders spent campaign cash on baseball ...

Bay's re-acceleration in GMV and revenue boosts confidence. Read why EBAY stock offers a compelling buy with potential for 20 ...

A couple argued California law applied to the potential punitive damages against eBay, as all of the wrongful conduct stemmed ...

The shift from a “craft” approach to a “factory” approach in political advertising is now complete, with ad-makers throwing ...

But it’s also made it incredibly difficult for advertisers to keep track of all the moving pieces and keep their TV advertising campaigns on target. Media planning requires four key ingredients: a ...