Spring, who took over the helm last February, said the chain can compete as a marketplace with its namesake Macy's brand, ...

That doesn't necessarily mean fewer people; it means less advertising, less marketing expense, reducing inventory in the stores, because that's an expense. It's unclear that Macy's can really do ...

Katherine Whitmore, Audra Marriott and Austin Gorman will be part of the Macy's Great American Marching Band performing in ...

NEW YORK (AP) — The giant balloons may be flying at the Macy’s Thanksgiving Day Parade, but the stars will be on street.

Yahoo's senior tech writer, Rick Broida, dubbed this iPad the best overall tablet of 2024, so if you're looking for the cream of the crop, grab it while it's on sale. It boasts up to 10 hours of ...

By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ago By E.J. Schultz - 2 hours 35 min ago By Jack Neff - 2 hours 35 min ago By Jon Springer - 2 hours 35 min ago By Ad Age ...

A eclectic group of stars — including reality TV’s Ariana Madix, hip-hop’s T-Pain, members of the WNBA champions New York Liberty and country duo Dan + Shay — will feature in this year’s Macy’s ...

Financial terms of the partnership weren’t released, but having a float in the Macy’s Thanksgiving Day Parade generates the equivalent of $2.25 million in advertising for a brand, according to ...

Macy's officials say the retailer's next Thanksgiving Day Parade will be its largest and most star-studded ever.

As part of the deal with Macy’s, the float will feature in the ... the parade generates the “equivalent of $2.25 million in advertising for a brand.” The move comes as Campbell’s hopes ...

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