For the 28th consecutive year, Walmart has been named the top retailer in Kantar’s annual industry benchmarking report. The ...

Universal Robina Corp. (URC) brands continue to lead in popularity, according to Kantar Group’s latest Brand Footprint report ...

With income growth, better infrastructure, and digital adoption driving the change, rural households have expanded their ...

The report identifies a clear divide between rural consumers who rely solely on agricultural income, which accounts for 19% ...

The strongest brands justify charging a premium by being seen as ‘worth it’. More than three quarters (87%) of brands in the ...

US – The Advertising Research Foundation (ARF) has appointed Kantar’s Anita Watkins to its board of trustees. Watkins is chief solution leader for Kantar North America’s innovation, creative and ...

The report has been made after surveying 2,450 children aged five to 14 years and their parents from 14 cities, the company ...

The Kantar Kidscap report acknowledges Gen Alpha as a formidable cohort, having gained 'convincing power' as opposed to ...

Rural India is experiencing a surge in hybrid media consumption, with consumers increasingly utilizing both online and ...

Kids influence on family electronics buys jumps 1.46 times, revealing their growing impact on household decisions, Kantar ...

Kerry Group has agreed to sell its Irish dairy operation to Kerry Co-Operative Creameries for €500m (£415m) in a move that ...

The former group faces more financial concerns ... said Puneet Avasthi, director – specialist Businesses, Insights Division, Kantar.